What is Infusion? document
Eli Cochran
eli at media.berkeley.edu
Wed Apr 29 16:09:32 UTC 2009
I like the fades too. I hate to bring up a technical detail but fades
can be very tricky when trying to incorporate the logo on a different
backgrounds. Jacob, if we go with a fade you should think about how
you will "package" the logo, either providing it in a format that
supports alpha channels or providing it on some kind of background or
in a box so that it will not have to interact with whatever background
it is put on.
- Eli
On Apr 29, 2009, at 8:37 AM, Anastasia Cheetham wrote:
>
> On 29-Apr-09, at 11:13 AM, Jess Mitchell wrote:
>
>> On Apr 29, 2009, at 11:06 AM, Anastasia Cheetham wrote:
>>> - I repeat that I think the font used for "infusion" is too skinny.
>>
>> Hmm, I'm not sure I have strong feelings about the space or about
>> the infusion -- I quite like the font choice. I think it gets us
>> from the solid, stable, bold project to the sleek, modern,
>> thoughtful product.
>
> I do like the transition from one font to another, and I agree that
> the transition from solid, bold project to sleek product is a good
> idea. But I find the particular font to be very angular and pointy.
>
>> I also am a big fan of the lightening of the shape as it goes
>> toward the white space that is our next frontier.
>
> Yes, I very much like that "fade" too.
>
>
> --
> Anastasia Cheetham a.cheetham at utoronto.ca
> Software Designer, Fluid Project http://fluidproject.org
> Adaptive Technology Resource Centre / University of Toronto
>
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Eli Cochran
user interaction developer
ETS, UC Berkeley